Apo
Rediscover hair care with a handcrafted solid shampoo designed for hair in search of softness. This gentle cleansing treatment is a true ally for those whose hair is damaged, dried out, or weakened by external aggressions such as pollution, chemical treatments, or even the passage of time. Its formula has been carefully designed to gently respect the hair fiber, while ensuring effective and delicate cleansing. Unlike conventional shampoos, it cleanses deeply without being harsh, leaving your hair softer, more supple, and less prone to frizz. Its balanced pH also helps preserve the health of the scalp, often put to the test by overly aggressive products or an unsuitable shampoo. By choosing this solid shampoo, you are choosing a natural treatment that respects your scalp and the environment, while enjoying a moment of well-being with each wash.
Concentrated with natural ingredients, this solid shampoo offers a unique sensory experience, while being an ecological alternative to conventional products. Its fine and creamy texture transforms into a light and generous lather that envelops the hair with a delicate, feminine and subtle fragrance. From the first use, you will feel the difference: the hair regains its suppleness, its natural shine and its vitality. The scalp, often irritated by chemicals, is soothed, thanks to its gentle and nourishing components. Its generous 75g format allows it to be used for several weeks, making it an economical and practical option for a regular hair routine. In addition, its delicate scent of almond milk and neroli leaves a feeling of freshness and softness throughout the day, transforming each wash into a moment of simple and refined pleasure.
A treatment adapted to the needs of dry hair
Dry hair needs special care to regain its comfort and natural shine. This solid shampoo has been specially formulated to provide the hydration and softness it deserves, without weighing down the hair fiber. Enriched with gentle and nourishing active ingredients, it restores the scalp's hydrolipidic barrier, which tends to weaken over time or due to external aggressions. Its physiological pH guarantees total respect for the natural balance of the skin and scalp, making it an ideal choice for regular use, even on very weakened or sensitized hair. After a few uses, you will notice a visible improvement: the ends will be less dull, the hair fiber revitalized, and the hair softer, shinier, and easier to style. This gentle but effective shampoo brings dry hair back to life by providing complete care adapted to its nature.
An uncompromising formulation for responsible beauty
This shampoo stands out for its sulfate-free composition, guaranteeing a gentle, non-irritating experience that respects your scalp and the environment. Sulfates, present in the majority of traditional shampoos, can cause irritation, dry out the scalp, and even affect the health of hair in the long term. Here, they are voluntarily excluded, replaced by a gentler cleansing base, which cleanses without stripping or weakening. Likewise, the absence of silicone promotes a healthier hair fiber, allowing the hair to breathe and preventing the buildup of residue that weighs it down. The result: lighter, healthier, shinier hair, with a natural look, without compromising on effectiveness. By choosing this solid shampoo, you are opting for a treatment that respects both your beauty and the planet.
A delicate fragrance with floral and milky notes
With each wash, this solid shampoo envelops your hair in a refined natural fragrance , composed of almond milk and neroli. These harmonious notes create an olfactory signature that is fresh, feminine, and soothing, evoking the sweetness of a moment of relaxation. This subtle scent remains delicately present on the hair throughout the day, bringing a discreet yet captivating touch of freshness. The combination of these floral and milky notes offers a sensory experience that invites you to take care of yourself while respecting the environment, thanks to a natural composition free from harsh synthetic ingredients. It's a true invitation to softness, femininity, and simplicity, for a hair routine that's good for both your hair and the planet.
A simple gesture for the planet
This solid shampoo is also a committed response to environmental issues. Its compact format, without unnecessary packaging, significantly reduces plastic waste in your bathroom. Lightweight, practical, and economical, it slips easily into a toiletry bag, making it the perfect accessory for travel or on-the-go routines. By choosing this type of care, you're taking a step toward a more planet-friendly lifestyle, while caring for your hair with a natural, effective, and sustainable product. It's a simple but significant way to reduce your ecological footprint, while enjoying quality hair care, suitable for dry hair or any other hair type seeking gentle and responsible care.
Choosing this shampoo means choosing effective, respectful, and sensory care. A beautiful, healthy, and sustainable gesture that cares for you and the planet with every use.
At FORMA, we know that receiving a package should be a joy. That's why we offer home delivery in just 48 hours , so you can enjoy your order right away.
Each order is carefully prepared with elegant and refined packaging, designed to enhance your product from the moment it's opened. Whether it's to treat yourself or to offer as a gift, everything is designed to create a unique and memorable experience.
Place your order with complete peace of mind, we'll take care of the rest.
At FORMA, we strive to provide you with the best possible experience. We know how important it is to receive a quick and efficient response when you have a question or need something.
That's why our customer service is available 24/7 . You can contact us at any time and we will do our best to respond as soon as possible.
Whether you have a question about our products, need advice or want to track your order, we are here for you.
📩 Write to us at : contact@forma.com
We will always be happy to help you.
Forma is much more than a concept store: it's a committed community that believes in meaningful consumption.
By choosing Forma, you support independent creators , committed associations and an inclusive and responsible vision of commerce.
You contribute to bringing to life a space where aesthetics meets commitment, where humor rubs shoulders with essential struggles.
Yes, it's a priority! We work with committed brands that adhere to strict ethical, manufacturing, and sustainability criteria. Whether through recycled materials, fair trade, or locally sourced products, each product reflects our commitment to more responsible consumption.
Of course! We offer thoughtful gift wrapping and the option to add a personalized message. Simply select the option when ordering. Looking for an original gift idea? Let us know the occasion, and we'll help you choose the perfect gift!
We ship your orders within 24 to 48 hours, and delivery times vary depending on your country and the delivery method chosen. In France, allow 2 to 5 business days on average. In a hurry? Opt for express delivery! Every order is tracked, and you'll receive a confirmation email with a tracking link as soon as it ships.
Yes, you have 14 days after receipt to return an item if it doesn't suit you. It must be new, unused, and in its original packaging. Once received, we will refund or exchange it, depending on your preference. To initiate a return, contact us and we'll guide you step by step.
We're here for you! You can write to us via our contact form, send us an email, or connect with us on Instagram / Facebook. We'll get back to you as quickly as possible, usually within 24 hours.
