A response to a historically sexist industry
The pink tax: a revealing trigger
For decades, women have paid more for equivalent products than men. This imbalance, known as the “ pink tax ,” is based on a gendered market structure. The normalized activity of shaving has become a source of commercial injustice.
This observation, confirmed by several research study figures, motivated the creation of a committed group: Uny. This association, although commercial, acts with the rigor of a militant collective. In France, no actor had yet dared to oppose this discrimination in the body care sector so strongly.
Uny, a brand founded to change everything
Uny wasn't born by chance. Its founder, shocked by the purchasing conditions imposed on women, decided in 2021 to launch a truly inclusive brand . Far from gender-based marketing codes, Uny creates a new presentation of skincare products: neutral, understated, and accessible.
The brand's headquarters are located in the Île-de-France region, but its ambitions are national. It offers a page of strong values, where each word from the world of yoga—kindness, balance, autonomy—inspires its decisions. Uny is not just a razor : it's a philosophy.
A new approach to body hair care
The concept of unisex hair care
Hair care is often linked to social injunctions. Uny reverses the logic: it's the body that decides, not the norms. In this quest for authenticity , she abolishes the boundaries between "man" and "woman" when it comes to body routines. Her holistic approach to body hair care is aimed at anyone who wants a free relationship with their body.
It helps break free from the state of dependence on dictates, with concrete tools. A strong image of the brand illustrates this approach: a razor with a sober design held by a male hand and a female hand, without distinction.
The Uny range: products without compromise
The Uny collection includes the famous Uny women's razor , but it would be more accurate to call it a razor for everyone. This ultra-premium 6-blade product combines performance and ecology. Its ergonomic design allows for intuitive use on all areas of the body. It comes with natural moisturizing care, sold individually or in packs.
A brand committed to inclusivity
The rejection of gendered marketing
Uny has redefined the rules. It doesn't categorize its users; it includes them. Every detail, from the visuals to the packaging, reflects this commitment to neutrality . The world is vast, and Uny refuses to limit it to binaries.
This choice is reflected on the product presentation page, in the campaigns, and even in the choice of models. This gender-neutral positioning allows for a sincere relationship with customers, far from imposed aesthetic standards.
A community that makes its voice heard
The list of customer testimonials continues to grow. Each one tells a unique story about Uny products. These authentic accounts are featured on the "contact" page, often accompanied by frequently asked questions. If needed, assistance is available immediately via email or phone.
This transparency helps create a genuine connection between the brand and its community. Many users have expressed how represented and supported they feel in their body care journey.
Uny in daily life
Where to buy Uny products?
Uny products are available on several channels: the official website of course, but also Ulule, Amazon and Forma Concept Store . Users can choose to add products to their cart, check their delivery status or obtain additional information on each page.
How to integrate Uny into your routine?
With Uny, you can simplify your routine while improving quality. Each treatment is easily integrated into daily use. The Uny Ultra razor is suitable for both the face and body. It adapts to all skin types and all uses: complete shaving, targeted maintenance, or simple moisturizing.
Rethinking your relationship with hair
What if we stopped shaving to conform?
Uny advocates for free choice, including the freedom to choose not to shave. This approach encourages everyone to redefine their relationship with body hair. Far from a guilt-inducing discourse , Uny offers an open vision where the body listens to itself.
Shaving shouldn't be a cosmetic obligation, but a chosen approach. With this in mind, the brand promotes a minimalist, sustainable routine that respects each individual's rhythms.
Hair as an identity marker
For many, body hair is a form of self-affirmation. It's an integral part of identity, especially in contexts where norms are rigid. Uny gives voice to these stories, highlighting diverse profiles: non-binary people , queer people, or those simply tired of the rules.